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You will learn how to run Crisis Simulations, ensure transparent communication under stress and prepare for a Reputation Crisis. Know how to use Risk Communication principles and Scientific Insights.
Discover a strategic approach to Internal Communications and Employee Engagement. See how companies with a real and proven "purpose" make the difference and how others fake it.
Learn how to identify and react to Fake News. Plan and execute Stakeholder Management and measure the impact of communications on Corporate Reputation
From Influencer Relations to using AI in day to day PR operations. Learn the latest about online engagement, Agile PR and Cyber Threats.
Science based public relations. Discover the latest scientific discoveries about communications from the best researchers in the field.
All communication is local but at the same time we run international campaigns. Learn from colleagues around the globe.
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Translating Corporate Reputation Management into Public Relations Strategies & Tactics
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PR and Organisational Purpose: Influencing the C-Suite
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A new Model for Employee Communication
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Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication
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Exploring the impact of automation and artificial intelligence on public relations
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Reputation Management in the African Banking Sector
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The impact of Blockchain on Communications & Public Relations
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Role & Responsibility of Communicators in the context of Sustainability & the Climate Crisis

Corporate Activism: are you asking the right questions first?
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Effective management of a modern day crisis & emergency. Terrorism Case Study
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Stirred, not shaken: about the true Impact on People of Merger and Acquisitions
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PR2025 - Staying relevant in the Public Relations profession: which business and technical skills should you focus on?
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Case Study: Vodacom's Tanzania Plc Data Breach Crisis
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Corporate Affairs & Reputation in the Financial Services Industry
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PR and SEO: how to practically integrate SEO into a mainstream public relations programme
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International PR Management - what will the future bring?

Topic to be announced soon!

Why traditional Crisis Management Techniques don't work with Cyber Incidents

Topic to be announced soon!

Public acceptance and communications: your hardware has to come with soft skills
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499€*
*Excluding VAT

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"Philippe is usually way ahead of his time in his business. He talked about online PR and transparency when those were still scary concepts for most of his peers. He introduced online monitoring long before it became an industry and started using the social web to complement press releases when everyone else was still in newspaper mode."
Sam Versluys — Digital Manager at Ingenico ePayments

